Published on in Vol 24 , No 4 (2022) :April

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/32630, first published .
The Effects of Health Care Chatbot Personas With Different Social Roles on the Client-Chatbot Bond and Usage Intentions: Development of a Design Codebook and Web-Based Study

The Effects of Health Care Chatbot Personas With Different Social Roles on the Client-Chatbot Bond and Usage Intentions: Development of a Design Codebook and Web-Based Study

The Effects of Health Care Chatbot Personas With Different Social Roles on the Client-Chatbot Bond and Usage Intentions: Development of a Design Codebook and Web-Based Study

Marcia Nißen 1 , PhD ;   Dominik Rüegger 1, 2 , PhD ;   Mirjam Stieger 3, 4, 5 , PhD ;   Christoph Flückiger 4 , PhD ;   Mathias Allemand 4, 6 , PhD ;   Florian v Wangenheim 1 , PhD ;   Tobias Kowatsch 1, 7 , PhD

1 Centre for Digital Health Interventions , Department of Management, Technology, and Economics , ETH Zurich , Zurich , CH

2 Pathmate Technologies AG , Zurich , CH

3 Department of Psychology , Brandeis University , Waltham , MA , US

4 Department of Psychology , University of Zurich , Zurich , CH

5 Institute of Communication and Marketing , Lucerne University of Applied Sciences and Arts , Lucerne , CH

6 University Research Priority Programs, Dynamics of Healthy Aging , University of Zurich , Zurich , CH

7 Centre for Digital Health Interventions , Institute of Technology Management , University of St.Gallen , St.Gallen , CH

Corresponding Author:

  • Marcia Nißen, PhD
  • Centre for Digital Health Interventions
  • Department of Management, Technology, and Economics
  • ETH Zurich
  • Weinbergstrasse 56/58
  • Zurich
  • CH
  • Phone: 41 44 632 65 66
  • Email: mnissen@ethz.ch