The Effects of Health Care Chatbot Personas With Different Social Roles on the Client-Chatbot Bond and Usage Intentions: Development of a Design Codebook and Web-Based Study
The Effects of Health Care Chatbot Personas With Different Social Roles on the Client-Chatbot Bond and Usage Intentions: Development of a Design Codebook and Web-Based Study
Marcia Nißen
1
, PhD
;
Dominik Rüegger
1, 2
, PhD
;
Mirjam Stieger
3, 4, 5
, PhD
;
Christoph Flückiger
4
, PhD
;
Mathias Allemand
4, 6
, PhD
;
Florian v Wangenheim
1
, PhD
;
Tobias Kowatsch
1, 7
, PhD
1
Centre for Digital Health Interventions
,
Department of Management, Technology, and Economics
,
ETH Zurich
,
Zurich
,
CH
2
Pathmate Technologies AG
,
Zurich
,
CH
3
Department of Psychology
,
Brandeis University
,
Waltham
,
MA
,
US
4
Department of Psychology
,
University of Zurich
,
Zurich
,
CH
5
Institute of Communication and Marketing
,
Lucerne University of Applied Sciences and Arts
,
Lucerne
,
CH
6
University Research Priority Programs, Dynamics of Healthy Aging
,
University of Zurich
,
Zurich
,
CH
7
Centre for Digital Health Interventions
,
Institute of Technology Management
,
University of St.Gallen
,
St.Gallen
,
CH
Corresponding Author:
-
Marcia Nißen, PhD
-
Centre for Digital Health Interventions
-
Department of Management, Technology, and Economics
-
ETH Zurich
-
Weinbergstrasse 56/58
-
Zurich
-
CH
-
Phone:
41 44 632 65 66
-
Email: mnissen@ethz.ch