This paper is in the following e-collection/theme issue:

Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (1660) Participatory Medicine & E-Patients (781)

Published on in Vol 18, No 7 (2016): July

How Affiliation Disclosure and Control Over User-Generated Comments Affects Consumer Health Knowledge and Behavior: A Randomized Controlled Experiment of Pharmaceutical Direct-to-Consumer Advertising on Social Media

How Affiliation Disclosure and Control Over User-Generated Comments Affects Consumer Health Knowledge and Behavior: A Randomized Controlled Experiment of Pharmaceutical Direct-to-Consumer Advertising on Social Media

How Affiliation Disclosure and Control Over User-Generated Comments Affects Consumer Health Knowledge and Behavior: A Randomized Controlled Experiment of Pharmaceutical Direct-to-Consumer Advertising on Social Media

Authors of this article:

David Christopher DeAndrea1 Author Orcid Image ;   Megan Ashley Vendemia1 Author Orcid Image
Article Authors Cited by (27) Tweetations (8) Metrics

Journals

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  8. DeAndrea D, Vendemia M. The Influence of Self-Generated and Third-Party Claims Online: Perceived Self-Interest as an Explanatory Mechanism. Journal of Computer-Mediated Communication 2019;24(5):223 View
  9. Ben Said Y, Bragazzi N, Pyatigorskaya N. Prevalence and Perceived Effectiveness of Pharmaceutical Digital Marketing among Community Pharmacies in Saudi Arabia: A Cross-Sectional Questionnaire-Based Survey. Pharmacy 2020;8(1):9 View
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  13. Vendemia M, DeAndrea D, Brathwaite K. Objectifying the body positive movement: The effects of sexualizing and digitally modifying body-positive images on Instagram. Body Image 2021;38:137 View
  14. Maitra C, Rowley J. Using a social media based intervention to enhance eye health awareness of members of a deprived community in India. Information Development 2022;38(3):438 View
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  17. Giombi K, Thompson J, Wines C, Haughney R, Sullivan H, Betts K. A scoping review of empirical research on prescription drug promotion. Research in Social and Administrative Pharmacy 2023;19(6):859 View
  18. Johnson B, Bradshaw A, Davis J, Diegue V, Frost L, Hinds J, Lin T, Mizell C, Quintana D, Wang R. Credible Influencers. Journal of Media Psychology 2021 View
  19. Asadi L, Shah A. Gender bias in antidepressant direct-to-consumer pharmaceutical advertising. Comprehensive Psychiatry 2023;123:152384 View
  20. Schulz P, Crosignani F, Petrocchi S. Critical Test of the Beneficial Consequences of Lifting the Ban on Direct-to-Consumer Advertising for Prescription Drugs in Italy: Experimental Exposure and Questionnaire Study. Journal of Medical Internet Research 2023;25:e40616 View
  21. Shan W, Wang J, Shi X, David Evans R. The impact of electronic word-of-mouth on patients’ choices in online health communities: A cross-media perspective. Journal of Business Research 2024;173:114404 View
  22. Kathuria A, Bakshi A. Influence of website quality on online impulse buying behaviour: a systematic review of literature. Marketing Intelligence & Planning 2024;42(5):816 View
  23. Pfender E, Caplan S. The Effect of Social Media Influencer Warranting Cues on Intentions to Use Non-Hormonal Contraception. Health Communication 2024:1 View
  24. Mor J, Kaur T, Menkes D, Peter E, Grundy Q. Pharmaceutical industry promotional activities on social media: a scoping review. Journal of Pharmaceutical Health Services Research 2024;15(4) View
  25. Flynn M, Lombana-Bermudez A, Palacios A. Latin America’s Digital Media Ecosystem: An Analysis of Prescription Drug Coverage and Diffusion. Journalism and Media 2024;5(4):1786 View