What Predicts Patients’ Willingness to Undergo Online Treatment and Pay for Online Treatment? Results from a Web-Based Survey to Investigate the Changing Patient-Physician Relationship
What Predicts Patients’ Willingness to Undergo Online Treatment and Pay for Online Treatment? Results from a Web-Based Survey to Investigate the Changing Patient-Physician Relationship
Johanna Roettl
1
, MSc
;
Sonja Bidmon
1
, PhD
;
Ralf Terlutter
1
, PhD
1
Alpen-Adria Universitaet Klagenfurt
,
Department of Marketing and International Management
,
Klagenfurt
,
AT
Corresponding Author:
-
Johanna Roettl, MSc
-
Alpen-Adria Universitaet Klagenfurt
-
Department of Marketing and International Management
-
Universitaetsstrasse 65-67
-
Klagenfurt
-
AT
-
Phone:
43 463-2700-4046
-
Email: johanna.roettl@aau.at