This paper is in the following e-collection/theme issue:

Web-based and Mobile Health Interventions (4114) Participatory Medicine & E-Patients (887) Information Seeking, Information Needs (569) Design of Processes and Workflows (203)

Published on in Vol 28 (2026)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/84963, first published .
The Relationship Between Physician Self-Disclosure and Patient Acquisition in Digital Health Markets: Cross-Sectional Study

The Relationship Between Physician Self-Disclosure and Patient Acquisition in Digital Health Markets: Cross-Sectional Study

The Relationship Between Physician Self-Disclosure and Patient Acquisition in Digital Health Markets: Cross-Sectional Study

Authors of this article:

Quanchen Liu1 Author Orcid Image ;   Pengqing Yin1 Author Orcid Image ;   Jing Fan1 Author Orcid Image
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Quanchen Liu   1 , PhD ;   Pengqing Yin   1 , MSc ;   Jing Fan   1 , PhD

1 International Business School, Beijing Foreign Studies University, Beijing, China

Corresponding Author:

  • Jing Fan, PhD
  • International Business School
  • Beijing Foreign Studies University
  • No. 19 Xisanhuan North Road
  • Beijing 100089
  • China
  • Phone: 86 (010) 88818121
  • Email: fanjing@bfsu.edu.cn