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This paper is in the following e-collection/theme issue:

Randomized trials (Editor: G. Eysenbach)* (50) Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (1977) Infodemiology and Infoveillance (1604) Public (e)Health, Digital Epidemiology and Public Health Informatics (1119) Mass Media/Social Media Communication and Campaigns (605) Behavioural Surveillance for Public Health (317) Infoveillance and Social Listening (325)

Published on in Vol 27 (2025)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/64740, first published .
Boosting Blood Donations Through Facebook Engagement: Randomized Controlled Field Trial

Boosting Blood Donations Through Facebook Engagement: Randomized Controlled Field Trial

Boosting Blood Donations Through Facebook Engagement: Randomized Controlled Field Trial

Authors of this article:

Steven Ramondt1, 2 Author Orcid Image ;   Peter Kerkhof2 Author Orcid Image ;   Eva-Maria Merz1, 3 Author Orcid Image
Article Authors Cited by (3) Tweetations Metrics

Journals

  1. Ciaușescu A, Merz E, de Wit A, Bekkers R, de Jong J, Jansen L. #BloodDonation: How European Blood Banks Use Social Media to Reach Donors and Non‐Donors. Journal of Philanthropy 2025;30(4) View
  2. Spekman M, Merz E. Dedicated Donors With “Donordruppels?” Effects of an Online Loyalty Program on Plasma Donor Perception and Behavior. Journal of Philanthropy 2025;30(4) View
  3. Sinha R, V A, Sravan Kumar R, Jain R. The role of social media, influencers, and online communities in blood donor recruitment and retention: A systematic scoping review. Transfusion Clinique et Biologique 2026 View