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This paper is in the following e-collection/theme issue:

Tutorial (162) New Methods (1776) Recruitment of Research Participants (466) Research Culture, Assessment, and Incentives (17)

Published on in Vol 28 (2026)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/92813, first published .
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Social Media Influencer Marketing as a Clinical Trial Recruitment Modality: Tutorial Informed by One Study’s Approach

Social Media Influencer Marketing as a Clinical Trial Recruitment Modality: Tutorial Informed by One Study’s Approach

Authors of this article:

Timothy B Plante1 Author Orcid Image ;   Jingyi Cao2 Author Orcid Image ;   Tamunotonye Harry3 Author Orcid Image ;   Yuanyuan Feng3 Author Orcid Image ;   Azuka Amaka Ngige4 Author Orcid Image ;   Hailey N Miller5 Author Orcid Image ;   Kayla Ferro2 Author Orcid Image ;   Marian E B Budu2 Author Orcid Image ;   Stephen P Juraschek2 Author Orcid Image
Article Authors Cited by Tweetations Metrics

Timothy B Plante   1 , MHS, MD ;   Jingyi Cao   2 , MPH ;   Tamunotonye Harry   3 , MS ;   Yuanyuan Feng   3 , PhD ;   Azuka Amaka Ngige   4 , MBBS, MPH ;   Hailey N Miller   5 , RN, PhD ;   Kayla Ferro   2 , RDN, MPH ;   Marian E B Budu   2 , MBBS, MPH ;   Stephen P Juraschek   2 , MD, PhD

1 Department of Medicine, Larner College of Medicine, University of Vermont, Colchester, VT, United States

2 Department of Medicine, Beth Israel Deaconess Medical Center, Boston, MA, United States

3 Department of Computer Science, College of Engineering and Mathematical Sciences, University of Vermont, Burlington, VT, United States

4 Division of Cardiology, School of Medicine, Johns Hopkins University, Baltimore, MD, United States

5 School of Nursing, Johns Hopkins University, Baltimore, MD, United States

Corresponding Author:

  • Timothy B Plante, MHS, MD
  • Department of Medicine, Larner College of Medicine
  • University of Vermont
  • 360 S Park Dr, Suite 206B
  • Colchester, VT 05401
  • United States
  • Phone: 1 802 656 3688
  • Fax: 1 802 656 8965
  • Email: timothy.plante@uvm.edu