Sociodemographic Paradoxes and Enrollment Differences in In-Person Versus Online Recruitment to a Mobile Health Smoking Cessation Intervention for Food-Insecure Adults: Secondary Analysis of a Randomized Controlled Trial

Charles E Hoogland   ¹ , PhD ;   Steven K Sutton   ^{2, 3, 4} , PhD ;   Sarah R Jones   ¹ , MPH ;   Bence Nagy   ¹ , MPH ;   Samuel J Brockway   ¹ , MS ;   David Himmelgreen   ⁵ , PhD ;   Thomas Mantz   ⁶ , BA ;   Michael S Businelle   ^{7, 8} , PhD ;   Ya-Chen Tina Shih   ⁹ , PhD ;   Jennifer I Vidrine   ^{1, 3, 4 *} , PhD ;   Damon J Vidrine   ^{1, 3 *} , DrPH

¹ Department of Health Outcomes & Behavior, Moffitt Cancer Center, Tampa, FL, United States

² Department of Biostatistics and Bioinformatics, Moffitt Cancer Center, Tampa, FL, United States

³ Department of Oncologic Sciences, Morsani College of Medicine, University of South Florida, Tampa, FL, United States

⁴ Department of Psychology, University of South Florida, Tampa, FL, United States

⁵ Department of Anthropology, Center for the Advancement of Food Security and Healthy Communities, University of South Florida, Tampa, FL, United States

⁶ Feeding Tampa Bay, Tampa, FL, United States

⁷ TSET Health Promotion Research Center, Stephenson Cancer Center, University of Oklahoma Health Sciences Center, Oklahoma City, OK, United States

⁸ Department of Family and Preventive Medicine, University of Oklahoma Health Sciences Center, Oklahoma City, OK, United States

⁹ Jonsson Comprehensive Cancer Center, Program in Cancer Health Economics Research, Department of Radiation Oncology, School of Medicine, UCLA Jonsson Comprehensive Cancer Center, Los Angeles, CA, United States

*these authors contributed equally