This paper is in the following e-collection/theme issue:

Web-based and Mobile Health Interventions (4134) Storytelling in XR and Spatial Computing (3) Influenza and Influenza-Like-Illness (ILI) Surveillance (238) Attitudes, Beliefs, and Health Behaviours in Human Factors Research (90)

Published on in Vol 27 (2025)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/66758, first published .
Effects of Scalable, Wordless, Short, Animated Storytelling Videos on Flu Vaccine Hesitancy in China: Nationwide, Single-Blind, Parallel-Group, Randomized Controlled Trial

Effects of Scalable, Wordless, Short, Animated Storytelling Videos on Flu Vaccine Hesitancy in China: Nationwide, Single-Blind, Parallel-Group, Randomized Controlled Trial

Effects of Scalable, Wordless, Short, Animated Storytelling Videos on Flu Vaccine Hesitancy in China: Nationwide, Single-Blind, Parallel-Group, Randomized Controlled Trial

Authors of this article:

Wenjin Chen1, 2 Author Orcid Image ;   Lirui Jiao3 Author Orcid Image ;   Qiushi Chen4 Author Orcid Image ;   Zhoutao Zheng1 Author Orcid Image ;   Pascal Geldsetzer5, 6 Author Orcid Image ;   Merlin Greuel2 Author Orcid Image ;   Jennifer Gates7 Author Orcid Image ;   Jinghan Zhao1, 2 Author Orcid Image ;   Till Bärnighausen2, 6, 8, 9 Author Orcid Image ;   Maya Adam2, 10, 11 Author Orcid Image ;   Simiao Chen1, 2 Author Orcid Image ;   Chen Wang1 Author Orcid Image
Article Authors Cited by (3) Tweetations Metrics

Journals

  1. Ballout S, Darwish S, Kelly P, Keller T, Shegog R, Aboul-Enein B. The use of storytelling in COVID-19 vaccine promotion: A scoping review of interventions and campaigns. Vaccine 2026;72:128098 View
  2. Yang R. Toward Bounded Moralization: Rejuvenating Chinese Digital Vaccine Communication Campaigns in Emergencies. Health Communication 2026:1 View
  3. Adam M, Bärnighausen T. Short animated storytelling: designing science-based global health messages for extreme scalability. npj Digital Public Health 2026;1(1) View