Does Digital Ad Exposure Influence Information-Seeking Behavior Online? Evidence From the 2012 Tips From Former Smokers National Tobacco Prevention Campaign
Does Digital Ad Exposure Influence Information-Seeking Behavior Online? Evidence From the 2012 Tips From Former Smokers National Tobacco Prevention Campaign
Annice Kim
1
, PhD ;
Heather Hansen
1
, MPP ;
Jennifer Duke
1
, PhD ;
Kevin Davis
1
, M.A. ;
Robert Alexander
2
, PhD ;
Amy Rowland
2
, MSc ;
Jane Mitchko
2
, MEd
1
RTI International, Research Triangle Park, NC, United States
2
Centers for Disease Control and Prevention, Office on Smoking and Health, Atlanta, GA, United States
Corresponding Author:
-
Annice Kim, PhD
-
RTI International
-
3040 E. Cornwallis Road
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P.O. Box 12194
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Research Triangle Park, NC
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United States
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Phone:
1 919-316-3972
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Fax: 1 919-541-6683
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Email: akim@rti.org