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Published on in Vol 28 (2026)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/93260, first published .
Infographic: DIME campaign on Instagram & TikTok reduced HIV stigma in Peru.

Harnessing Social Media, Influencers, and Community Engagement to Confront HIV-Related Stigma in Peru: Longitudinal Descriptive Study of the DiME Campaign

Harnessing Social Media, Influencers, and Community Engagement to Confront HIV-Related Stigma in Peru: Longitudinal Descriptive Study of the DiME Campaign

Alyson Nunez   1 , MA ;   Milagros Wong   2 , RN ;   Marguerite Curtis   1 , MSc ;   Jhoselyn Acosta   2 , BA ;   Josue Valera   2 , BA ;   David Sanchez   2, 3 ;   Yihan Shi   1 , MPH ;   Ella Chun   1 ;   Kristin A Kosyluk   4 , PhD ;   Jerome T Galea   2 , PhD ;   Molly F Franke   1 * , ScD ;   Renato A Errea   2 * , MD

1 Department of Global Health and Social Medicine, Harvard Medical School, Boston, MA, United States

2 Programa de VIH, Socios En Salud, Lima, Peru

3 Department of Mental Health Law and Policy, University of South Florida, Tampa, FL, United States

4 School of Social Work, University of South Florida, Tampa, FL, United States

*these authors contributed equally

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