Toward a Mixed-Methods Research Approach to Content Analysis in The Digital Age: The Combined Content-Analysis Model and its Applications to Health Care Twitter Feeds

Eradah O Hamad   ^{1, 2} , B.Psych (Hons),MSc (Health and Rehab) ;   Marie Y Savundranayagam   ³ , PhD ;   Jeffrey D Holmes   ⁴ , OT,PhD ;   Elizabeth Anne Kinsella   ⁴ , OT,PhD ;   Andrew M Johnson   ³ , PhD

¹ Department of Psychology, Faculty of Arts and Humanities, King Abdulaziz University, Jeddah, Saudi Arabia

² Health and Rehabilitation Sciences Graduate Program, Faculty of Health Sciences, Western University, London, ON, Canada

³ School of Health Studies, Western University, London, ON, Canada

⁴ School of Occupational Therapy, Western University, London, ON, Canada