Published on in Vol 15, No 8 (2013): August

Understanding Determinants of Consumer Mobile Health Usage Intentions, Assimilation, and Channel Preferences

Understanding Determinants of Consumer Mobile Health Usage Intentions, Assimilation, and Channel Preferences

Understanding Determinants of Consumer Mobile Health Usage Intentions, Assimilation, and Channel Preferences

Authors of this article:

Arun Rai1 ;   Liwei Chen2 ;   Jessica Pye2 ;   Aaron Baird3

Journals

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